AI tool essentialsLevel 1

Hootsuite AI Essentials — Level 1

Use Hootsuite's AI writing tools, from OwlyWriter to OwlyGPT and Wisdom, to draft social posts that are accurate, on brand, accessible and reviewed before they go live.

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What you will learn

  1. Describe OwlyWriter, OwlyGPT and Wisdom in Hootsuite
  2. Brief the AI for clear, on-brand social posts
  3. Use AI-suggested captions, hashtags and alt text with care
  4. Avoid misleading claims and check every fact before posting
  5. Keep people in charge of approval and protect personal information